Birmingham 2022 Commonwealth Games case study: The solution
Welcome to the second in our series of posts exploring imc’s project with Birmingham 2022 Commonwealth Games. In this post, we will look at imc’s solution, including how the design tied into the Commonwealth Games organising committee’s unique requirements.
Following Birmingham 2022 Commonwealth Games’ public procurement process, imc’s proposed solution clearly came out on top. This was, in part, thanks to imc’s experience with other sporting organisations, such as Australia’s National Rugby League, along with their on-budget, on-brief solution.
Birmingham 2022 Commonwealth Games project kickoff
The project kickoff took place in November 2021, with the initial go-live planned for late February 2022 - a very tight timeframe for such a large-scale, complex LMS project, so efficient working practices were a must.
An inclusive learning platform
A key consideration for this project was that the Birmingham 2022 games will be the most inclusive Commonwealth Games to date, with more medals for women and a bigger para-sport programme than ever before. Birmingham is also a very diverse city in the UK’s West Midlands. This need for inclusion had to be reflected in the choice of learning platform. The LMS needed to be simple, accessible and suitable for use by a wide range of learners.
Building an LMS within time limitations
Additionally, it was vital that this programme remained within the planned scope. With such limited time, it was not an option to stray outside the initial plans, so the Commonwealth Games organising committee and imc agreed very early on that this LMS needed a very clear focus with no room for scope creep.
Designing the programme
With so many volunteers and contractors involved in the Birmingham 2022 Commonwealth Games, it was essential that the programme ran efficiently and didn’t take up more time than was absolutely necessary. The last thing the Commonwealth Games organising committee wanted was to ask a volunteer working four shifts to participate in a full week of training, so a smart design was extremely important.
All employees, contractors and volunteers involved with the Birmingham 2022 Commonwealth Games must attend four-hour face-to-face orientation sessions to help them familiarise themselves with the venues and procedures specific to each location. Therefore, a blended learning programme was quickly established as the best approach, with the LMS providing additional bitesize training and support while protecting limited face-to-face time.
Integration with a workforce management system
The LMS element, B-Bright, takes user data from workforce management system Rosterfy, the volunteer portal. For the Birmingham 2022 Commonwealth Games, this takes place through a simple data transfer service, but with more time to prepare for future games, these systems will be integrated. This is one of the advantages of a multi-games contract – lessons learned from this version can be directly implemented in future versions, instead of starting from scratch each time.
There are thousands of people involved in the Commonwealth Games, all of whom have different learning needs and roles to prepare for, across 43 functional areas and 279 different volunteer roles. The data transferred from Rosterfy to the LMS flags the type of user and automatically gives them access to the relevant training within the course catalogue.
This data also tells the LMS which functional area the learner works in, so they are also automatically enrolled into role-appropriate courses. This removes a huge amount of manual work for the organising committee, and ensures that the user management process is streamlined and efficient,
A future-proof solution
The LMS is built with multitenancy in mind. While this solution will be operational for the six months around the Birmingham 2022 Commonwealth Games, the platform itself will be reused for future games.
User data for future games will be completely separate from the Birmingham 2022 users, meaning that unique designs and content can be applied to the LMS without affecting other host cities’ experiences.
An agile approach
This solution has been designed with future games in mind right from the start of the process. While the Birmingham 2022 Commonwealth Games requires a quick, on-brief solution, there will be much more time to automate more elements of the platform for future games. Owing to this agile approach, the larger scope of more complex learner journeys and close integration with other systems can be iteratively rolled out over time. Getting started with what is required now with built-in flexibility means that the solution will be ready to adapt to what is needed in the future.
Curious how the story goes on?
Join us for part 3 when we will take a look at how the Birmingham 2022 Commonwealth Games organising committee used the imc Express authoring tool to create their own customised eLearning…
Part 1: An LMS for the 2022 Commonwealth Games
The challenges to designing a digital learning solution for a large & diverse audience at the 2022 Commonwealth Games in Birmingham.
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