EPA chatbot mockup
Conversational Chatbot Learning

Learning with chatbots

Chatbots have advanced so far that it can sometimes be harder to distinguish between robots and humans. Learn more about how chatbots can be incorporated into corporate training to develop engaged employees.

Chatbots are being increasingly deployed as an important channel of contact. As a tech tool, along with phone and email, plus real human agents, they are becoming a vital point of contact for customers getting in touch with a company.

 

In addition, it has been used in e-learning content to create an interactive learning experience by using informal languages and creative GIFs. Effective conversational learning with real-time response is one of the advantages of chatbot learning.

EPA chatbot mockup

Connecting with the consumers using a chatbot

LivePerson’s Consumer Preferences for Conversational Commerce survey found two-thirds of consumers would like to message with brands. Again, this reflects a preference for consumers to do business with companies that answer questions immediately.

 

Australian consumers are among the highest levels of chatbot users worldwide. Consumers particularly in younger age brackets, are interested in the convenience and ease that chatbot interaction can offer, but they can still be sceptical of bots and prefer human interaction.

 

However, when developed effectively, chatbots are extremely valuable and can offer a very unique way to forge a connection and develop valuable insights

EPA chatbot mockup

Chatbots can become a robot teacher

Chatbot learning has evolved because we are now in an age where education has become more accessible than ever. We are constantly in pursuit of better, faster, and deeper ways to learn.

 

Adult learners are busy and rarely a priority to make time to learn, but utilising chatbot can change this tendency with spikes in productivity because of personable and knowledgeable training assistance.

 

Additionally, it can offer a welcome change to employees, with interactive training elements to engage them with high knowledge retention and put them in control of their own learning journeys.

What are the benefits of chatbot learning for organisations?

Some of the advantages of incorporating chatbot learning include:

  • Real-time analytics dashboards, these measure the most commonly asked questions, track active and engaged learners versus learners who are not engaged, view the interactions that happen during off-hours, and evaluate learners’ skill development.
  • They will encourage employees to be more productive and better placed to learn at their own pace when they need support.
  • They can push out personalised information to learners.
  • They can review and access all learner created questions and responses.
  • They reduce the workload of trainers.

How can chatbots be used in corporate e-learning?

Integrating chatbot learning into your Learning Management System (LMS) environment can provide your organisation with additional data about learners.

 

This will significantly contribute to the process of learning because learners are using an interactive mechanism as compared to traditional e-learning systems. Digital learning with chatbot offers more personalised and effective learning, by giving learners direct access and control to information and learning stored in the LMS.

Let’s Chat Compost

An example of a conversational learning chatbot approach developed by imc Australia was deployed in the New South Wales Environment Protection Authority (EPA). The chatbot complemented the Compost Facility Management Training by teaching learners some of the basics of the main concepts in the e-learning program, such as Odour, Pasteurisation, Contamination and the Composting Process. It was also operating as a driver to motivate participants to want to learn more by going on to complete the Compost Facility Management course.

 

imc Australia used engaging design (Chatbot framework) and a conversational learning approach to teach participants about technical concepts involved in composting, using an informal and fun approach to gain their interest and inspire them to complete further study on the subject. You can register on the EPA’s learning management system here.

EPA chatbot mockup

Chatbot learning utilises interactive elements

Moreover,  imc created a chatbot that uses more informal language and uses GIFs as well as emojis to make it a more interactive experience for learners.

 

We have implemented GIFs within our chatbot learning because they can make learning more vivid and entertaining.

 

Here are some of the benefits of using GIFs in e-learning:

  • They visually represent ideas and information in a few seconds
  • They are easier to follow than a series of still images
  • They usually run in a loop and are also perceived out of the corner of the eye
  • They are much easier to create than higher-end video content
  • They can play automatically on almost any system
  • They trigger emotions. The stronger the emotion, the better the memory

What do chatbots mean for your e-learning

Chatbot learning can make a more productive learning process. It offers a more personalised experience for employees and also makes learning and development departments more efficient.

 

So, if you want to provide on-the-ball support and real-time personalisation for your learners, make your initiatives more productive and efficient, then a chatbot might be right for your organisation.

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Contact person

I am in charge of imc brand marketing since February 2020. I love to connect with others, listen and understand them, as well as share my thoughts.
You can contact me at [email protected] to have a chat on digital learning topics.
Francisca Lim, imc
Francisca Lim
Regional Brand Manager Asia