case study lms customer reference bsh hausgeraete
Case Study
BSH Hausgeräte

Advanced training for service technicians
around the world

case study lms customer reference bsh hausgeraete

BSH Hausgeräte AG is the biggest domestic appliance manufacturer in Europe and one of the leading companies in the sector worldwide. The group’s main brands are Bosch and Siemens.

In addition to its eight special brands catering to individual consumers, BSH also serves selected home markets with the regional brands Balay, PITSOS, PROFILO and Coldex.

The product portfolio covers the full spectrum of modern household appliances


Adapting training content to
local standards

Global growth of the product portfolio, employee numbers and geographical coverage made it necessary to rethink the professional development concepts used by BSH. 

The goal was to adapt the training content to local learning habits in the different countries to fill any gaps in the knowledge of the service technicians in each location. BSH’s intent was to achieve uniform training standards so that customers around the world would enjoy the same high-quality service. 


It is of great importance to BSH that service technicians anywhere in the world are able to service appliances, repair them if necessary, and offer competent and professional advice to customers within a short period after the launch of a new product. Moreover, practical training on appliances was to be introduced locally.

What was missing was a modern, multinational professional development concept with a homogeneous database that allowed easy administration of face-to-face training and flexible implementation of tailored online training in real time. 

case study lms customer reference bsh hausgeraete

Global professional development platform
for 10,000 technicians

Following an in-depth market analysis, the professional development administrators at BSH decided to implement a learning management system by (LMS) by imc, the “Learning Suite”. They called it the “BSH Learning Universe”.


With this global professional development platform, more than 10,000 BSH service technicians in 50 countries can quickly and easily access the training material tailored to the specific country and use it to support their daily tasks. Easy administration of face-to-face training, reliable assessment functions and reporting round off the solution.

What’s more, the blended learning approach facilitates lasting efficiency gains for the face-to-face training. This saves the technicians up to 20% in training time, while significantly reducing administration costs.

case study lms customer reference bsh hausgeraete

EUR 10 million in savings 

The results speak for themselves: Since the LMS was introduced, service technicians have been saving around 20% in training time, which is equivalent to EUR 10 million in total. 

Moreover, learners loved how flexible the platform is. The LMS by imc is capable of implementing tailored requirements for each country. This involves more than just using the right language: Basic knowledge relating to fundamental topics like maintenance and repair and customised training on new regional products also differ by country. The “BSH Learning Universe” precisely addresses the requirements and needs of the service technicians at the different locations.  


“The imc Learning Suite is highly flexible and adapts to our requirements. The LMS not only covers our need for product training: We also use the system for our health training. Above all, the intelligent training booking processes make our work a lot easier. Since we implemented the LMS, Excel list administration is a thing of the past!”, Peter Tolaini, BSH Learning Universe Administrator, UK sums up.

case study lms customer reference bsh hausgeraete
Target audience
10,000 technicians
Photo of Sonja Hild
We set our goals high with the ‘BSH Learning Universe’ – and achieved them: In more than 50 countries on five continents, our colleagues in Technical Customer Support are trained to the same high standards. Yet, each of our local training programmes is as unique as our products.
Sonja Hild
Head of Training and Development in the Customer Service Division
case study blended learning customer reference hager
Case Study
Hager Vertriebsgesellschaft

At the cutting edge with
blended learning

case study blended learning customer reference hager

The Hager brand stands for straightforward and safe electrotechnical installations in residential, industrial and commercial buildings. The portfolio covers everything from energy distribution and cable routing through switch and building technology to door communication.  


The Hager Group based in the Saarland town of Blieskastel is family-owned, looking back on 50 years of tradition. Thanks to its continuous development, the company now counts 11,400 employees worldwide.


Making role-based knowledge available
at short notice

At Hager, it is a known fact: Role-based knowledge must be available quickly and at short notice. To ensure this while also providing blended learning and gamification elements for independent electrical engineers, Hager was looking for a suitable partner.  


When a new meter cabinet system was introduced all the way back in 1997, information had to be shared with customers almost immediately. Even in those days, the company took a step towards e-learning: Computer-based training (CBT) was recorded onto CD-ROMs and supplied with the products. A lot has happened since. CBT has become WBT. Learners are no longer provided with physical, tangible CD-ROMs on which knowledge is stored. Instead, clicking a link gives them access to the virtual training camp where up-to-date knowledge is transferred.

“Very clearly, the trend in e-learning is to quickly provide learners with role-based knowledge at relatively short notice,” explains Martin Zimmer, Online Training Advisor at Hager.

case study blended learning customer reference hager

Instant availability, maximum scalability
and lower costs

Hager has been using the SaaS version of the imc Learning Suite learning management system since 2012. The cloud solution facilitates instant availability and enormous scalability while achieving significant cost savings compared to the traditional on-premise variant.

This learning environment provides learners with a lot more than just access to web-based training (WBT): They can also view webinar recordings or utilise interactive operating instructions in the form of smart lessons – anytime and from anywhere.  


But why pick one if you can have it all? Hager leverages blended learning to inform independent electrical engineers about the company’s products. For this target group, imc and Hager have already produced four WBTs on topics such as “Lighting control and dimmers” or “Smart metering” – both of which are key content for energy efficiency. 

case study blended learning customer reference hager

An effort well received by the learners

Always new WBTs, gamification elements and interactive training courses: The online learning opportunities are well-received by the learners. It shows in the high click rates, as well as in the satisfied feedback. “It’s safe to say: The more up-to-date a WBT is, the greater its acceptance,” Zimmer sums up the feedback.

“The training courses are becoming more sophisticated, and we use a range of interactive elements to communicate the learning content,” he continues. “Our efforts are appreciated!” 


The latest web-based training develops know-how on modern cable routing and room connection systems in a playful way. Instead of old-fashioned question-and-answer tests, the partners leveraged realistic exercises in an appealing, virtual world. This training course is more like a serious game than a traditional WBT, and allows learners to compete against and challenge each other.

case study blended learning customer reference hager
Target audience
more than 11.000 employees worldwide
Blended Learning
Lerarning format
LMS & Content & Authoring
Icon representing Avatar Quiz apps
It is always a pleasure to work with imc. We particularly appreciate the constructive and pragmatic dialogue in the projects we realised together.
Martin Zimmer
Referent Online-Training
yellow crane against the sky
Case Study
Exel Composites

Knowledge sharing with
Process Guide

exel logo

Exel Composites, a global technology company headquartered in Finland, is the world’s largest manufacturer of pultruded and pull-wound composite solutions. They design and manufacture composite products using carbon fibre, fiberglass and other high-performance materials.

Exel Composites produce a full range of standard and custom sized composite tubes, tool handles, profiles, and laminates. These are used in residential, commercial, and industrial applications. Exel Composites’ global manufacturing, R&D, and sales footprint serves customers across a broad range of industries and applications.


New tools and more knowledge sharing

Over the last two years Exel Composites implemented a new Enterprise Resource Planning (ERP) system, which was planned to be carried-out in several phases. The project required a lot of staff training and writing of instructions on how to use the new system.

But although comprehensive process instructions had been prepared, some people found it easier to simply ask a more experienced user than read the available instructions.

Additionally, a Product Data Management System was implemented and it was necessary to controll different workflows and processes.

exel shopfront

Filtering information with
imc Process Guide

Due to these challenges Exel Composites looked for a solution that would help their business and decided on imc Process Guide, since it allows people to easily find the information they want when they need it. Consulo (imc’s partner in Finland) provided a Process Guide implementation project to all Exel Composites’ Finnish employees, establishing a baseline.


With imc Process Guide, users can much easier find information and instructions, plus, the threshold of accessing instructions is now much lower. Additionally, it allows people to easily find the information they need for their job on demand.

process guide mockup

Positive business impact

In general, the feedback across the business has been positive. Kimmo Puoskari, Exel Composites’ R&D Manager, summarised: “We feel that Process Guide is a nice way to document process instructions and have them all in one place, in a central depository. Because Process Guide has been a very easy and straight forward project to get up and running, it required very little IT/infrastructure effort.

Measuring business impact is not so straight forward, however my ‘gut feeling’ is that the business goals of having easier access to instructions and guidelines and getting people to focus on using our systems and processes correctly has had a positive impact.”


Kimmo also points out, that employees’ skill sets have increased, plus their learning curve has reduced. Another positive side effect: Calls for on-site help have reduced, meaning the IT team has more time to focus on more challenging issues and important system development work, instead of basic user assistance.

architectural mockup
Central process documentaion
Learning format
Performance Support
Target group
650 employees
We feel that Process Guide is a nice way to document process instructions and have them all in one a central depository
Kimmo Puoskari
R&D Manager
Exel Composites