IMC and customers win big at 2019 LearnX awards
24. June 2019
IMC and its customers have once again been recognised by Australian learning body LearnX, with four awards at the 2019 LearnX Awards. Every year LearnX recognises projects pushing the limits of innovation and creativity in learning and design. This year's awards are:
TAC and IMC - DriveSmart
- Platinum Winner - Best eLearning Design - Interactive Scenario
- Gold Winner - Best eLearning Design - Free eLearning Resource
CSL and IMC - Code of Responsible Business Practice
- Gold Winner - Best Learning & Development Project - Compliance
- Finalist - Best eLearning Project - eLearning Widespread Adoption
“We’re very proud of our teams for delivering excellent learning solutions for our customers, and even prouder that they are being recognised for their efforts,” says Sven Becker, IMC’s Executive Director for Sales, Marketing, Corporate Communication and Content. “Both projects have allowed the teams to take the project beyond the brief in terms of innovation and originality, while being reinforced by learning theory to maximise learner engagement.”
DriveSmart is a unique combination of a learning platform, IMC Learning Suite, and major public awareness campaign. It is part of TAC’s Towards Zero campaign.
Learners progress through the platform by completing driving scenarios and identifying safety hazards. Real world data from three years of research by MUARC (the Monash University Accident Research Centre), using state-of-the-art driving simulators, has guided the scenarios. DriveSmart ensures users are experiencing realistic situations as well as TAC’s own research into deaths and serious injuries on the road.
CSL - Code of Responsible Business Practices
“The e-learn module we have been able to co-create with IMC has been critical to setting the right expectations for responsible business conduct and organisational culture,” said Patrick Castauro, Director Sustainability and Ethics, CSL Limited. “Each and every day patients depend on our products to improve their quality of life, so what we do matters.”
CSL is dedicated to its patients, and the Code of Responsible Business Practices is essential for embedding this philosophy into the culture of each and every team.
The compliance module is an essential tool for CSL in ensuring that its employees, in 35 countries and 17 languages, are acting with the same values and business integrity.
The IMC team implemented a responsive design, design-making framework and gamification to ensure maximum engagement and uptake in the training. In keeping with their values, CSL put patient stories front and centre to keep in mind the ultimate objective – to provide patients with solutions that prioritised their quality of life while dealing with often life-threatening illnesses.